#4 - Should you run paid ads as an early-stage SaaS? [and what's a better alternative to it]
Update: 2022-03-02
Description
Many SaaS brands fall into a trap of burning their money on paid ads optimized for lead gen - especially when they're early stage. Here's an even better alternative to it (that gives results both fast and long-term).
Prefer reading?
Here's a crisp and actionable article I wrote on this topic.
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